Man vs Auto?
What happens you combine Bear Grylls with the largest auto aftermarket trade show in the world? You get SEMA (Specialty Equipment Market Association)!
Bear Grylls. Somewhere cold. Photo courtesy: SEMA
SURVIVAL EXPERT, ADVENTURER BEAR GRYLLS HIGHLIGHTS SEMA SHOW MAIN STAGE EXPERIENCE
DIAMOND BAR, Calif. (Sept. 5, 2024) – Bear Grylls, host of Man vs. Wild, Running Wild With Bear Grylls, and You vs. Wild, will present a keynote address at the 2024 SEMA Show as part of the trade-only event's professional-development experience.
Taking place Nov. 5-8 in Las Vegas, Nev., the SEMA Show will feature Grylls, a renowned survival expert, writer, and adventurer, on the SEMA Show Main Stage, where he will speak about the experiences that have shaped him and the lessons he’s learned along the way.
“I’m looking forward to guiding the audience through a journey to understand how to overcome hurdles and adversity and to learn from failures,” said Grylls. “I hope my stories of resilience will inspire, uplift, and empower SEMA Show attendees to face their own challenges.”
Grylls’ keynote address will take place at 2 p.m. on Nov. 7 in the West Hall. His speech is part of a comprehensive SEMA Show Education program that focuses on best-in-class skill development.
“We’re really excited about bringing Bear Grylls to our Main Stage Experience,” said Gary Vigil, SEMA Sr. Director of Education. “His life motto of kindness, courage, and never giving up is truly inspiring and will resonate with all attendees.”
Grylls’ keynote is part of a SEMA Show Education Program that includes 80 learning sessions across seven highly focused tracks. Featured programs include a Dale Carnegie Management Essentials for Leaders program, a Women’s Leadership Symposium, two on-site electric vehicle (EV) certification programs led by Legacy EV, and seminars hosted by I-CAR, Society of Collision Repair Specialists (SCRS), and Tire Industry Association (TIA). Access to most education programs is included as a benefit to registration. Fee-based sessions are identified under the session description when registering.
“The SEMA Show Education program is known as one of the industry’s most rewarding professional development opportunities,” said Andy Tompkins, SEMA Trade Show Director. “Each session will drive immediate takeaways, whether you’re a C-suite executive, manager, builder, sales or marketing professional, or someone who simply wants to expand your industry knowledge.”
The SEMA Show is one of the largest trade shows in the world, powered by a passionate and innovative community. The 2024 Show is receiving tremendous levels of support from across the industry, with 2,400 exhibitors projected to display their latest products and services to thousands of attendees and media.
Education programming kicks off Tuesday, Nov. 5. To view the full list of sessions, go to www.semashow.com/education.
To learn more about the 2024 SEMA Show or to register, visit www.semashow.com. Registration is $60 for qualified attendees who register by September 27.
Bear knows who to survive in the wild. He probably knows a thing or two about cars, too.
Photo courtesy: SEMA
About SEMA and the SEMA Show
The SEMA Show is a trade show produced by the Specialty Equipment Market Association (SEMA), a nonprofit trade association founded in 1963. Since the first SEMA Show debuted in 1967, the annual event has served as the leading venue bringing together manufacturers and buyers within the automotive specialty equipment industry. Products featured at the SEMA Show include those that enhance the styling, functionality, comfort, convenience and safety of cars and trucks. Additional details are available at www.semashow.com or www.sema.org, 909/396-0289.
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